Cytta Enters Into Letter of Intent to Merge With EraStar, Inc.
LAS VEGAS, NV, United States 07/09/2014 – – Cytta Corp. (OTCQB: CYCA) is pleased to announce that it has entered into a Letter of Intent with EraStar, Inc., a Las Vegas based marketing business, to merge the two Companies. EraStar, Inc. is a dynamic marketing company that offers the following services: Marketing for Public Institutions, Public Relations Activities, Product Telemarketing, Support Services, Business Development Consulting, Lead Generation, and more.
With the addition of EraStar’s world class operations, management, marketing and logistics team to the Cytta technology team, the combined entity will be well situated to continue servicing existing clientele as well as introduce Cytta technologies to a broader US marketplace.
The launching of the Cytta Doctor Direct program and completed sales to the first two medical practices has been consummated. Cytta has been seeking a full operations team to roll the program out in Las Vegas and ultimately develop a full scale National sales and marketing program. Cytta has also been seeking a telemarketing group to market the Cytta Connect system to Doctors, Family practices and Concierge Medical practices as well as logistics and expanded office space.
When discussing these needs with the EraStar group, it was determined that EraStar was uniquely qualified to supply the majority of the immediate Cytta requirements. In particular the Chief Operating Officer of EraStar had considerable experience in the roll out and introduction of new products and is expected to prove instrumental in assisting Cytta in managing its operations.