Dress Up Halloween Wishes with New Costume Critters™ Cards from American Greetings

Cleveland, Ohio, Oct. 18, 2017 (GLOBE NEWSWIRE) — Nothing says Halloween like trick-or-treat, and those looking to dress up their Halloween wishes for ghouls and goblins of all ages will love American Greetings latest card invention. The seriously silly and super-cute Costume Critters™ collection is perfect for a screamin’ good time without any terrifying tricks.

Get ready to BOOO-gie with Costume Critters! Each card in this frightfully fun line features adorable photo pets who sing and dance to their own theme songs in coordinating, spooky-sweet costumes! Just push a button to join in the party as their pumpkin pails light up and paws move and groove to festive tunes. Designs in this celebratory collection include a tiara-wearing pug princess, a ninja puppy who’s ready to crush some candy and a witchy kitten who’s far from wicked.

“Similar to costumes, Halloween celebrations can be funny or scary,” said Carol Miller, vice president of corporate innovation at American Greetings. “The Costume Critters collection showcases the lighter side of the holiday with a memorable combination of delightfully dressed pets, cheerful lights and motion, and an unexpected spin on familiar songs.” 

As an industry leader in greeting card inventions, American Greetings has introduced more than 150 new greeting card formats under the Inventions™ brand, offering the ultimate selection of exciting, new-to-the-world ways to celebrate birthdays and other happy occasions. Incorporating brand-new twists on technology in cards with carefully written copy and celebratory artwork, the combined effect is the perfect selection of greeting cards that are sure to surprise and delight any recipient. Continue the fun and spread the wow factor of our dynamic greeting card innovations by sharing your pictures, videos and messages on social platforms with the hashtag #BestCardEver. 

Consumers can find Costume Critters™ cards, in addition to a great selection of inspiring cards from American Greetings, at participating drug chains, grocery stores and mass retailers nationwide, as well as in American Greetings and Carlton Cards retail stores.  Those who enjoy sending ecards can share American Greetings cards online from www.americangreetings.com.  For more information on American Greetings, visit www.corporate.americangreetings.com.  You can also follow American Greetings on Twitter, Facebook, American Greetings blog, YouTube, Pinterest, Google+ and Instagram



About American Greetings

As a leader in meaningful connections, American Greetings is a creator and manufacturer of innovative social expression products that assist consumers in making the world a more thoughtful and caring place. Founded in 1906, the Company’s major greeting card lines are American Greetings, Carlton Cards, Gibson, Recycled Paper Greetings and Papyrus, and other paper product offerings include DesignWare party goods and American Greetings and Plus Mark gift-wrap and boxed cards. American Greetings also has one of the largest collections of greetings on the Web, including greeting cards available at Cardstore.com and electronic greeting cards available at AmericanGreetings.com. In addition to its product lines, American Greetings also creates and licenses popular character brands through the American Greetings Entertainment group. Headquartered in Cleveland, Ohio, American Greetings generates annual revenue of approximately $1.8 billion, and its products can be found in retail outlets worldwide. For more information on the Company, visit www.corporate.americangreetings.com.



A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/d957a89e-e841-45af-a7d6-345d46460744


A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/e9a74fb2-268b-4977-bd55-423dd3f2d4e5

CONTACT: Megan Baucco
American Greetings
216.252.7300 ext. 2841

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