Toronto, June 27, 2017 (GLOBE NEWSWIRE) — Positive and affirming messages are a current trend in the greeting card category, and what better reason is there to share uplifting wishes than the birthday of your favourite youngster? Enhancing the wow factor of Carlton Cards latest invention with encouraging language makes for the perfect way to celebrate how important they are to you. The new Spec-tacular Wishes™ birthday collection is the ultimate card and gift combo for kids.

Brighten their day with Spec-tacular Wishes! Each of these innovative new kids cards doubles as a gift, with bold, bright lettering designs surrounding a pair of super-cool, wearable, light-up party glasses. Just press a button to illuminate the uniquely shaped frames and get the party started. With fun, fresh, positive messages for the kids in your life, Spec-tacular Wishes are sure to be a hit. Designs in this collection feature blue star-shaped glasses to “shoot for the stars,” pink and green heart-shaped glasses to be “brave, bold and brilliant,” red star-shaped glasses to “make today awesome” and pink and purple heart-shaped glasses to “dream big and follow your heart.”

“There are not many contagious things that are worth celebrating, but smiles and positivity are certainly two of them,” said Carol Miller, vice president of corporate innovation at Carlton Cards. “The meaningful messages, colourful artwork and standalone gift that make up the Spec-tacular Wishes cards are sure to bring smiles and positivity aplenty.”

Carlton Cards is the #1 greeting card company in Canada and has introduced more than 150 new greeting card formats under the Inventions™ brand, offering the ultimate selection of exciting, new-to-the-world ways to celebrate birthdays and other happy occasions. Incorporating brand-new twists on technology in cards with carefully written copy and celebratory artwork, the combined effect is the perfect selection of greeting cards that are sure to surprise and delight any recipient. Continue the fun and spread the wow factor of our dynamic greeting card innovations by sharing your pictures, videos and messages on social platforms with the hashtag #BestCardEver. 

Consumers can find Spec-tacular Wishes™ cards, in addition to a great selection of inspiring cards from Carlton Cards, at participating drug, grocery and mass retail stores nationwide, as well as in Carlton Cards stores. For more information on Carlton Cards, visit http://www.carltoncards.ca.  You can also follow Carlton Cards on Twitter, Facebook, Pinterest, and Instagram

 

About Carlton Cards

Carlton Cards Ltd. is the #1 greeting card company in Canada and is a subsidiary of American Greetings with corporate headquarters in Mississauga, Ontario. For over 95 years Carlton Cards has been helping consumers make the world a more thoughtful and caring place. Every. Single. Day. The Company offers seven English speaking brands: Carlton Cards, American Greetings, Papyrus, Recycled Paper Greetings, Gibson, Tender Thoughts and Today and Always as well as three French speaking brands: Cartes Carlton, Papyrus and Tout en Tendresse. For more information on the corporation visit http://www.carltoncards.ca/

Attachments:

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/d5555d42-b092-4081-8d36-0f0df3e4004e

Attachments:

A photo accompanying this announcement is available at http://www.globenewswire.com/NewsRoom/AttachmentNg/b9b9046e-922f-4eb7-991e-a847b50cd726

CONTACT: Tammy Barrett
Carlton Cards Limited
905-219-6432
[email protected]