Dallas, Texas (November 10, 2011) – StockGuru Shines its Spotlight on  Profire Energy, Inc. (OTCBB: PFIE) a pioneer in the area of oilfield combustion management technology.  The Company announced yesterday that it has engaged leading public relations firm Snapp Conner PRto help structure and deliver Profire’s message of safety, efficiency and emission compliance to the energy and business communities in the U.S., Canada and abroad.

The Company closed on November 8, 2011, trading in a fifty-two week range of $0.90, trading in a fifty-two week range of $1.35 – 0.15.

“Over the last several years the down economy has made business growth more challenging for everyone,” said Cheryl Snapp Conner, founder and managing partner at Snapp Conner PR. “This has caused many business leaders to adopt a philosophy of survival as opposed to a strategy for growth. We commend Profire Energy for creating environment- and safety-focused technology and for executing a sound business model that has resulted in impressive growth, and offers businesses and communities the opportunity to benefit strongly as well. We look forward to helping Profire build market awareness of its product lines, which help make the processing and transportation of carbon -based fuels safer, and more efficient.”

Snapp Conner PR’s relationships with top-tier media outlets allow the agency to create media relations strategies tailored to fit individual client needs. Recently the agency has leveraged its skills and relationships to secure client coverage in the Wall Street Journal, USA Today, Forbes, Engadget, PC Magazine, Bloomberg/BusinessWeek, Wired, Reuters, Financial Times, GigaOM, BYTE t.v. and InformationWeek.

“We feel the addition of Snapp Conner PR will aid us in continuing the development of the U.S. market, international markets and in the introduction of new products in 2012 and beyond,” said Brenton W. Hatch, Chief Executive Officer of Profire Energy.

About Profire Energy Inc.
Profire Energy, Inc. manufactures, installs and services oilfield combustion management systems and related burner products. Its products and services aid oil and natural gas producers in the safe and efficient development and transportation of carbon-based fuels. The Company’s lead products are the Profire 2100 and the Profire 1100, which are burner management systems that provide reliable management and ignition of combustion burners and associated vessels such as separators, dehydrators, line heaters, incinerators, etc. that oil and gas producers rely on.

Profire has offices in Lindon, Utah, U.S.A and Edmonton, Alberta, Canada.

Cautionary Note Regarding Forward-Looking Statements

This release contains “forward-looking” statements regarding the ongoing development of a market for the Company’s products in the United States and internationally, the ability of Snapp Conner PR to assist the Company in its efforts to do so and the introduction by the Company of new products. All such forward-looking statements are subject to uncertainty and changes in circumstances. Forward-looking statements are not guarantees of future results or performance and involve risks, assumptions and uncertainties that could cause actual events or results to differ materially from the events or results described in, or anticipated by, the forward-looking statements. Factors that could materially affect such forward-looking statements include certain economic, business, public market and regulatory risks and factors identified in the Company’s periodic reports filed with the Securities and Exchange Commission. All forward-looking statements are made only as of the date of this release and the Company assumes no obligation to update forward-looking statements to reflect subsequent events or circumstances. Readers should not place undue reliance on these forward-looking statements.

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