StockGuru Shines its Spotlight on Augme Technologies, Inc. (OTCBB: AUGT) Upon Announcement that It will Report Financial Results for the First Quarter of Fiscal 2012 – July 11, 2011

StockGuru Shines its Spotlight on Augme Technologies, Inc. (OTCBB: AUGT) Upon Announcement that It will Report Financial Results for the First Quarter of Fiscal 2012 – July 11, 2011

Dallas, Texas (July 11 , 2011) – StockGuru shines its Spotlight on Augme Technologies, Inc. (OTCBB: AUGT), a technology and services leader in interactive media marketing that offers the only patented and innovative end-to-end mobile marketing platform.  The Company noted today that it will report financial results for the first quarter of fiscal 2012 ended May 31, 2011 before the market opens on Wednesday, July 13, 2011.  Augme Technologies, Inc.  The Company closed at $3.97 on Friday, July 11, 2011, trading at the high end of its fifty-two week range of $4.77 – $1.03 and on volume of roughly 667,000 shares.

Management will host a conference call to discuss these results the same day at 9:00 a.m. EDT. To participate in the conference call, please call 866-625-0328 (domestic call-in) or 706-643-2088 (international call-in) and reference code # 82801968.

A live webcast of the conference call will be available in the corporate section of the company’s website. All participants should call or access the website approximately 10 minutes before the conference begins.

A telephone replay of the conference call will be available from 12:00 p.m. EDT on July 13 until 11:59 p.m. EDT on July 19 by calling 800-642-1687 (domestic) or 706-645-9291 (international) and entering confirmation #82801968. An archived replay of the conference call will also be available in the corporate section of the company’s website.

About Augme Technologies, Inc.

Augme Technologies, Inc. (OTCBB: AUGT) provides strategic services and mobile technology to leading consumer and healthcare brands. Augme’s AD LIFE™ mobile marketing technology platform allows marketers, brands, and agencies to plan, create, test, deploy, and track mobile marketing programs. Through the use of consumer response tags (CRTs), including 2D codes, UPC codes, SMS, and Image Recognition, AD LIFE™ facilitates consumer brand interaction and the ability to track and analyze marketing campaign results. Using its own patented device-detection and proprietary mobile content adaptation software, AD LIFE™ solves the mobile marketing industry’s challenges involving disparate operating systems, device types, and on-screen mobile content rendering. Augme also provides its customers with business-to-consumer utilities, including national mobile couponing solutions, strategic mobile healthcare tools, custom mobile application development, and consumer data tracking and analytics. In addition to AD LIFE™, Augme owns and licenses the digital broadcast platform BOOMBOX®. The Company is headquartered in New York City. For more information, visit www.augme.com.

Augme Technologies, Inc.™, Augme™, AD LIFE™, BOOMBOX®, AD SERVE™ and the Augme logo are trademarks of Augme Technologies, Inc. All rights reserved. 2009-11.

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