Z Trim was actually our first client back in 2003. Prior to that we were simply a membership site that covered smallcaps. Back then it was Circle Group. It went onto the Amex about six months after we became part of it. Later a CEO change and a some redirection.
Early on we were involved in a focus group test with Circle Group at a testing facility in the Dallas / Fort Worth area. I organized the testing, brought in a chef from the Art Institute of Dallas to cook formulations with and without Z Trim. The results were amazing back then. That was one of only two times I was able to personally try Z Trim products. Another was at the offices of the then Circle Group held a meeting with about 20 of us from outside the Company.
That was then, this is now. They continue to move forward. Here is today’s release:
Z Trim Engages Chandler Horton, Former Keystone Foods VP of R&D, as an External Consultant
Z Trim Holdings, Inc. (“ZTH”) (OTCQB: ZTHO), a biotechnology company providing value-added ingredients to a variety of industries, today announced that it has retained Chandler Horton, a former VP of R&D at Keystone Foods, LLC, as an External Consultant. Mr. Horton will advise and assist the management team in several critical areas of the company’s food ingredient business, including: sales and marketing initiatives; strategic partnership opportunities; and raising awareness about Z Trim solutions in key domestic and offshore markets.
Mr. Horton spent over 37 years at Keystone, a global food services company that supplies some of the world’s finest consumer brands with high-quality, fresh and frozen animal protein products including poultry, beef, pork and fish. As Vice President of R&D, he led the company’s customer centric research and development process, which focuses on consumer needs and tastes as well as operational productivity and sustainability as it relates to new food products.
“Adding the experience, knowledge and business-savvy of Chandler Horton is a huge advantage for our Company,” said Steve Cohen, Z Trim’s CEO. “After spending only a few hours with him, it quickly became clear that he understands the industries and markets we seek to penetrate, the relevant characteristics of our products, and the strategies needed to further our goals.”
Lynda Carroll, Z Trim’s VP of Sales and Applications, said, “What a privilege it is to be able work with an industry leader of Mr. Horton’s stature. His assistance with introductions, joint calls and events will be invaluable and should help us make great gains in our sales in the coming months.”
“Z Trim’s products are truly unique in the food industry,” said Mr. Horton. “They bring a level of functionality which has never been seen before. I am looking forward to helping not only the Company, but also the entire food industry, make healthier, less expensive foods.”
ABOUT Z TRIM
Z Trim Holdings, Inc. (www.ztrim.com) is a bio-technology company that owns existing, and has developed new, products and processes to make use of biomass for uses in the food and industrial markets. The Company’s food division currently sells a line of products to the food industry that can help food manufacturers reduce their costs and help them solve many production problems. The Company’s revolutionary technology provides value-added ingredients across virtually all food industry categories. The Company’s all-natural products, among other things, help to reduce fat and calories, add fiber, provide shelf-stability, prevent oil migration, and add binding capacity – all without degrading the taste and texture of the final food products. Perhaps most significantly, Z Trim’s products can help extend finished products, and thereby increase its customers’ gross margins. The Company’s industrial division, opened in 2012, sells eco-friendly ingredients to oil drilling, hydraulic fracturing, petroleum coke, steel/aluminum, paper and other industries. The Company’s industrial ingredients are highly functional in applications for adhesives, binders, viscofiers and emulsifiers.
Forward-Looking Statements and Risk Factors
Certain statements in this press release are “forward-looking statements” within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. These statements involve a number of risks, uncertainties and other factors that could cause actual results, performance or achievements of Z Trim Holdings to be materially different from any future results, performance or achievements expressed or implied by these forward-looking statements. Other factors, which could materially affect such forward-looking statements, can be found in our filings with the Securities and Exchange Commission at www.sec.gov, including risk factors relating to our history of operating losses, that our auditors have expressed substantial doubt regarding our ability to continue as a going concern, the fact that we may dilute existing shareholders through additional stock issuances, and our reliance on our intellectual property. Investors, potential investors and other readers are urged to consider these factors carefully in evaluating the forward-looking statements and are cautioned not to place undue reliance on such forward-looking statements. The forward-looking statements made herein are only made as of the date of this press release and we undertake no obligation to publicly update such forward-looking statements to reflect subsequent events or circumstances.
ABOUT Z TRIM HOLDINGS:
Z Trim Holdings, Inc. is an agricultural ingredient technology company that owns existing, and has developed new, products and processes to make use of biomass for uses in the food and industrial markets.
The Company’s food division currently sells a line of products to the food industry that can help food manufacturers reduce their costs and help them solve many production problems. The Company’s revolutionary technology provides value-added ingredients across virtually all food industry categories.
The Company’s all-natural products, among other things, help to reduce fat and calories, add fiber, provide shelf-stability, prevent oil migration, and add binding capacity – all without degrading the taste and texture of the final food products. Perhaps most significantly, Z Trim’s products can help extend finished products, and thereby increase its customers’ gross margins.
The Company’s industrial division, opened in 2012, plans to sell eco-friendly ingredients to oil drilling, fracking, petroleum coke, steel/aluminum, paper and other industries. The Company’s industrial ingredients are highly functional in applications for adhesives, binders, viscofiers and emulsifiers.
Disclosure: Back in 2003 and 2004 we were hired by Circle Group holdings, now known as Z Trim. We were paid 50,000 restricted shares at the time. We have no holding presently.